JUGEM

"JUGEM", a clothing brand from Tokyo, Japan, caters to daily or outdoor occasions. Wear clothes that blend urban, outdoor and travel elements for a roomy, practical and playful feel.

"JUGEM" clothing goes against the trend, providing necessary functionality and pursuing added value in clothing production. Stylish fun with the functionality necessary to bring comfort and convenience. With reference to the previous clothing production technology as the background, we injected diverse creativity and concretized the "essential clothing" into "JUGEM". The clothing embodies minimalist elements, allowing for everyday and outdoor wear. At the same time, its goal is to create clothing that can be worn by both men and women. 「JUGEM」 believes that minimalism transcends scenes, purposes and genders, and embodies the true form of clothing. In addition, upcycling of residual materials is also part of JUGEM’s mission.